SCENARIO |
In the current rapidly changing online world, a nicely designed website is just half of the battle won. The problem with Ecokid was that they had a great looking website along quality and unique products on offer. But unfortunately there were almost no qualified traffic from search engines! Their website natural traffic stood at 10%.
Ecokid approached VIXDAR to provide search engine optimization solutions that can bring qualified traffic to their website and in turn increase their online sales. |
| |
CHALLENGES |
-Landing page optimization
-Low keyword listing
-Low link popularity
-Low sales conversions rate
-No metric to keep track of Key performance indicators (KPIS). |
| |
SOLUTIONS |
Without our Whitehat SEO Philosophy, we converted these challenges into opportunities.
- We made architecture recommendations for their landing page.
- We carried out a competitor’s analysis, which helped us understand competitors SEO strategy.
- We carried out an extensive keyword research and identified a list of primary keywords and phrases.
- We optimized their site content by improving keywords density.
- We implemented an analytics package for their website, which helped us to track the KPI (Key performance indicators) on regular basis.
- We researched and requested high quality one way relevant links for their website, which increased their website link popularity, and keywords position.
|
| |
RESULTS |
- 225% increase in the natural traffic to the website, resulting in a 7.27% sales conversion.
- Top rankings achieved for several keywords like ekologiska barnkläder, babykläder, and miljövänliga barnkläder.
- There has been 55% increase in page views.
|
| |
“It has been a pleasure working with the SEO team at VIXDAR; they really did a great job. I would highly recommend them.”
Sophia Anderson
CEO Ecokid |
Download Case Study
