SCENARIO |
Syntegral was in an extremely competitive market. They were not able to generate qualified traffic to their website. Their traffic from search engines stood at 5%, as their site was totally un-optimized.
Syntegral consulting approached VIXDAR to provide search engine optimization solution, which can improve their search engine visibility so they can achieve greater conversion rates. |
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CHALLENGES |
- Low or no natural keyword listing.
- No metric to keep track of Key performance indicators (KPI's).
- Low Links Popularity
- Low conversion points
- No cross-browser compatibility |
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SOLUTIONS |
VIXDAR strictly followed its Whitehat methodology in order to convert these challenges to opportunities. We followed a multi-pronged approach to deliver consistent and long-term SEO solutions.
- Performed keywords' research and analysis, and identified the best possible keywords and phrases, which can bring qualified traffic to the website once listed in top positions.
- Optimized their site title tags, Meta tags, keyword headings, and balanced their content keyword density according to each page.
- Acquired high quality one-way anchor links for the website from relevant website with high PR.
- Implemented an analytics package for their website, which enabled Syntegral Consulting to track and report on Key Performance Indicators and can easily monitor their ROI (Return on Investment).
- Improved site usability by fixing the site navigation and browser compatibility issues.
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RESULTS |
- 300% increase in natural traffic from Google.
- 50% increase in unique visitors to the Website.
- 65% increase in page views.
- Search Engines' Referrals increased by +95%.
- 1ST SERP Position
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"VIXDAR has one of the most professional SEO team. Their expertise and skills in this field has made our portal amongst the top three highly visited real-estate websites in Trinidad and Tobago."
Denise Gomes
Executive Director
www.syntegralconsulting.com |